Majority Of Americans Like Giving, Receiving Gift Cards
Americans like gift cards. More than 70-percent of the respondents in a Retail Gift Card Association poll admit they "feel very satisfied" when they get a gift card, and 91-percent intend to give someone a gift card in the next three months. Nearly three-quarters think gift cards are a good group gift. But not many people consider a gift card as an opportunity to splurge. Only 30-percent say they buy things with gift cards they wouldn't ordinarily purchase with their own money. The other 70-percent use gift cards they receive for things they need, or apply them to larger purchases. In addition, 88-percent of gift card users usually buy items that cost as much or more than the value of the card, and typically use the card wihin six months of receiving it.








